Sidas
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Sidas, a French brand founded in 1975 by two passionate ski instructors, Loïc David and Gabriel Pellico, was born from a simple yet profound desire: to enhance comfort, warmth, and performance for skiers. Their initial innovation, an insole prototype inspired by ski boot liners, laid the groundwork for a company dedicated to foot well-being and optimizing movement.
At its core, Sidas's design philosophy is centered around the belief that the foot is the foundation of the body's movement and we...
At its core, Sidas's design philosophy is centered around the belief that the foot is the foundation of the body's movement and we...
ll-being. They champion the principle of 'adapting the product to the foot, not the foot to the product.' This commitment drives their extensive research into foot anatomy, biomechanics, and athletic performance across various disciplines.
Their approach integrates expertise in podiatry, material
Their approach integrates expertise in podiatry, material
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