Qualia

Qualia (クオリア) is a Japanese contemporary women's wear brand established in April 2012 by Miho Horiuchi, who serves as the representative director. The brand's core philosophy revolves around creating garments that prioritize 'feel' and 'comfort,' aspiring to become essential, long-lasting companions in a woman's daily life. Qualia is dedicated to the pursuit of high-quality basics, placing meticulous attention on material selection, precise pattern making, and detailed sewing. This commitment re...