Casa de Vera

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Casa de Vera is a fashion brand deeply rooted in personal heritage and authentic storytelling, blending high-quality craftsmanship with a refined aesthetic inspired by Moroccan and Parisian influences. Founded by Sharaf Tajer, the brand channels an 'old money' luxury vibe through its use of premium materials like silk and toweling, and its signature pastel color palette evoking the south of France lifestyle. The brand's identity is strongly tied to Tajer's family history, with the name 'Casablan...
ca' reflecting his parents' origins and the launch event held in his mother's Moroccan-decorated Paris home. Casa de Vera stands out for its sophisticated sportswear, including tracksuits and silk shirts, that combine comfort with elegance, positioning itself as a fresh yet timeless luxury label.

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