Asher

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*ASHER is an elevated sportswear and essentials brand that emerged from a collaboration between renowned designer Simon Miller and Asher Fabric Concepts in 2023[1]. The brand specializes in high-quality everyday essentials* including t-shirts, hoodies, sweatpants, jackets, and accessories designed for both men and women[6][8]. All garments are entirely sourced, designed, and manufactured in Los Angeles[1], combining premium fabrics with timeless silhouettes to create long-lasti

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ng wardrobe staples[8]. The brand's philosophy centers on the belief that style starts with comfort and confidence, creating apparel designed to move seamlessly from the gym to everyday life[1]. ASHER represents a fusion of Simon Miller's world-renowned design expertise—particularly his background i
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